Market penetration

Somewhat amusingly, a new shop has opened at 89-91 London St called “The Knob Shop”.  Yes, it’s true.  Seeing the banner on the shopfront for the first time, I was left wondering if the business owners had a hard time conceiving that name and whether they get a lot of stick for it.

The Knob Shop is the company’s second showroom to open after their Sandhurst outlet and offers door furniture, cabinet knobs and security products (latches, bolts and locks), according to their website.

Other services that The Knob Shop provides include specialist recoating, polishing and (stop sniggering at the back) finishing knobs.

And finally, if you think The Knob Shop is risque, a locksmiths store in Homebush, Australia, has gone one step further, naming themselves Knobs & Knockers.  Tut tut.

Matt Brady on May 30th 2006 in Business

8 Responses to “Market penetration”

  1. Gavin Whenman responded on 30 May 2006 at 3:22 am #

    Bath’s had a Knob Shop for years: http://oberon2001.blogspot.com/2006/04/no-city.html

  2. Matt Brady responded on 30 May 2006 at 3:23 am #

    Yeah, but Reading’s is bigger.

  3. Gavin Whenman responded on 30 May 2006 at 3:23 pm #

    Reading has a bigger Knob (shop)? :-D

  4. Hugh responded on 01 Jun 2006 at 1:45 am #

    This is a PUERILE CHILDISH conversation.

    Yours

    Mr Hugh J. Schlong Esq.

  5. Mich responded on 01 Jun 2006 at 4:47 am #

    For daft shop names, I’ve always liked Pine ‘n’ Prams. It used to be on Queens Road before it burnt down. A nice bold statement about the goods on offer.

  6. RAAAAAAAAAAARRRRRRRR!!!! responded on 03 Jun 2006 at 12:56 am #

    Cor blimey guvnor, I hope this Knob Shop doesn’t catch any nasty infectious diseases from the Reading populace.

  7. Peter Wild responded on 29 Jun 2006 at 9:07 pm #

    So £20K well spent!! Someone has noticed our sign - which is encouraging.

    Without wishing to do a commercial we are very niche market & expert at what we do. 35000 + items readily available & we beat the superstores on quality, price & service.

    We are a local family business who need local support. Please visit http://www.knobshoponline.co.uk or pop in to see us.

  8. 抱怨 responded on 13 Oct 2006 at 11:46 am #

    hi,your blog is good ! I like it very much! I’m agreeable to your point of view! I hope to make feiends with you ! please remember me .my name is 机票 of chinese. I come from hongkong.

Trackback URI | Comments RSS

Leave a Reply

Clicky Web Analytics